Lift As You Climb

Isabel Alexander

Have you ever looked in the mirror and asked “Who Am I Now”? As Baby Boomers, we’ve been so busy ‘adulting’ and keeping up with expectations for decades, it is not surprising that we lose touch with ourselves as we evolve and change over time. Growth, transformation, and reinvention with a purpose and a plan are essential to a fulfilled life. Each Wednesday, Isabel Alexander, self-proclaimed Mistress of Reinvention, unpacks her personal evolution system, Lift As You Climb, and engages guests to share their Ah-Ha moments of recognizing their evolved, authentic selves. Be inspired by others who embrace “This is who I am now!” and choose who they want to become next as they love their life and live their legacy. This podcast celebrates Identity, Influence and Impact at every age and every stage of life! read less
BusinessBusiness

Episodes

Outsourcing Success: Building a High-Performing Team Beyond Borders | LAYC 105
02-03-2024
Outsourcing Success: Building a High-Performing Team Beyond Borders | LAYC 105
In this episode, Tobe Brockner, founder of Katuva, shares valuable insights on building a successful virtual team for entrepreneurs. Topics covered include:1. Managing Differences: Tobe discusses how Katuva addresses timezone, cultural, and currency differences, emphasizing the importance of minimizing fees and optimizing payment platforms.2. Cultural Nuances: Insights into cultural aspects, including the significance of birthdays, the 13th month, and the strong religious influence in the Philippines.3. Living Wages: Tobe sheds light on the misconception about VA wages, highlighting how Katuva ensures VAs receive a substantial living wage, significantly impacting their quality of life.4. Infrastructure Challenges: Tobe explains how Katuva helps VAs overcome challenges like typhoons, power outages, and internet connectivity in the Philippines, showcasing the resilience of the team.5. Strategic Outsourcing:The episode explores how entrepreneurs can leverage VAs to handle tasks they shouldn't be doing themselves, allowing them to focus on strategic initiatives and business growth.6. Flexibility and Support: Tobe emphasizes the flexibility of VAs in handling emergencies, providing a valuable resource for businesses during unexpected events like sick leave or family emergencies.7. Transitioning Tasks: Tobe shares examples of tasks successfully transitioned to VAs, illustrating the efficiency and support they can provide in critical areas like website migration.8. Creating Time Freedom: The discussion concludes with Tobe expressing the joy of helping entrepreneurs free up time and live more intentionally, highlighting the positive impact of successful outsourcing.https://learn.katuva.com/300-tasks-ebook?am_id=isabel425https://learn.katuva.com/exploratory-call?am_id=isabel243
Designing Your Life: The Power of Choice | LAYC 104
28-02-2024
Designing Your Life: The Power of Choice | LAYC 104
In Episode 104, we explore the profound concept of designing your life and unlocking the freedom to live on your terms. Tobe Brockner, founder of Katuva, emphasizes the importance of choice in shaping our work and personal lives. The episode touches upon the challenge of giving oneself permission to break away from traditional norms and adopt a more flexible and intentional approach.Tobe shares a personal realization about the ephemeral nature of life, urging listeners to prioritize what truly matters. The episode highlights the significance of working within one's zone of genius, leveraging strengths, and delegating tasks to virtual assistants.The conversation delves into the productivity benefits of virtual collaboration, particularly the freedom to work without constant interruptions. Listeners gain insights into the diverse skills and positions virtual assistants can handle, ranging from marketing and database management to unique and specialized tasks. Tobe shares anecdotes, including an unconventional request for a funeral plan, illustrating the breadth of possibilities when leveraging virtual assistance.This episode is a must-listen for entrepreneurs seeking to embrace a mindset shift, design their lives intentionally, and unlock the true potential of virtual collaboration. Tune in to discover how the power of choice can lead to a more fulfilling and productive business journey.https://learn.katuva.com/300-tasks-ebook?am_id=isabel425https://learn.katuva.com/exploratory-call?am_id=isabel243
The Mindset Shift: Building a Business for Time Freedom | LAYC 103
24-02-2024
The Mindset Shift: Building a Business for Time Freedom | LAYC 103
In Episode 103 of the Lift As You Climb Podcast,we engage in a conversation with Tobe Brockner, Founder of Katuva, exploring the paradigm shift that shaped Tobe's journey towards time freedom and autonomy.Key Highlights:**Empower Plus Program:** Tobe emphasizes the reciprocal nature of empowerment, creating a symbiotic relationship between personal and collective success.**Strategic Use of Virtual Assistants:** Tobe elaborates on the practical aspects of working with virtual assistants, emphasizing the strategic deployment of virtual support to enhance productivity and create value. The conversation includes insights into training clients to manage VAs effectively, especially when dealing with opposing time zones.**Time Freedom and Autonomy:** The core theme revolves around the importance of time freedom and autonomy in business. Tobe shares his personal experiences, challenges faced, and the mindset shift required to break free from traditional work models.**Flexibility and Global Work Dynamics:** The episode explores the need for flexibility in work hours and challenges the outdated 9-to-5 framework. Tobe advocates for a more global and dynamic approach to work, adapting to the diverse needs of clients and team members.**Leveraging Technology for Collaboration:** The use of collaboration tools like ClickUp and Loom is highlighted, showcasing how technology facilitates seamless communication and fosters a sense of personal connection within remote teams.**The Choice of Work Schedule:** The episode concludes by emphasizing the power of choice in determining work schedules. The guest and host underscore the importance of creating a business that aligns with personal preferences, fostering a healthy work-life balance.This insightful episode guides entrepreneurs navigating the evolving landscape of business, offering practical tips and inspiration for those seeking a harmonious blend of success and personal freedom.https://learn.katuva.com/300-tasks-ebook?am_id=isabel425https://learn.katuva.com/exploratory-call?am_id=isabel243
Unlocking Time Freedom with Virtual Assistants | LAYC 101
17-02-2024
Unlocking Time Freedom with Virtual Assistants | LAYC 101
Join us in this episode as we explore the world of virtual assistants with Tobe Brockner, Founder of KATUVA. Delve into the reasons, dos, and don'ts of having a virtual assistant, backed by real experiences. Discover the unique approach of Katuva in matching entrepreneurs with the right VAs, and the transformative impact on achieving time freedom. Learn how virtual assistants are revolutionizing not just administrative tasks but also redefining the boundaries of what's possible in various industries. TOBE’s BioTobe Brockner is the owner and founder of Katuva, a virtual assistant placement agency. Tobe has been a business owner his entire career because, as his wife of 25 years says, "He is functionally unemployable." Tobe's passion for entrepreneurship and helping business owners live better, more fulfilling lives is always on full display. Helping business owners find, train, and manage virtual assistants has been his main focus over the last 7+ years and his greatest joy is in helping other small business owners like himself free themselves from the businesses that they own and live a life of freedom and autonomy.He lives in Meridian, Idaho with his wife Kirsten and two kids, Beau and Scarlett. In his newfound free time he enjoys fine cigars, aged bourbon, Brazilian Jiu Jitsu, and the Idaho outdoors.- The Katuva Difference:  - Tobe shares the backstory of Katuva and the entrepreneurial journey.  - The importance of systemizing the business for strategic thinking and growth.  - Tobe's personal experiences with virtual assistants and the initial challenges.  - The Process of Matching VAs:  - Tobe explains the process of matching entrepreneurs with the right virtual assistants.  - Utilization of DISC assessment, Enneagram personality assessments, and other tools in the hiring and onboarding process.  - The evolution of virtual assistant roles beyond traditional admin tasks, exploring new possibilities.- Adapting to Change:  - The impact of the pandemic on the virtual assistant industry and how technology advancements facilitated its growth.  - Tobe's perspective on embracing rapid change and the role of experience in navigating evolving landscapes.-Expanding Horizons:  - The wide range of tasks virtual assistants can handle, from admin work to innovative ventures.  - Examples of unconventional uses, such as virtual assistants in medical professions and real estate.  - Encouragement for entrepreneurs to think beyond conventional boundaries and leverage virtual assistants for business expansion.  - The limitless potential of virtual assistants in freeing up time for creative thinking and business development.  - Encouraging listeners to explore the transformative power of virtual assistants for unlocking time freedom.The E-Myth Revisited by Michael E. Gerberhttps://www.amazon.com/Myth-Revisited-Small-Businesses-About/dp/0887307280The 4-Hour Work Week by Timothy Ferrishttps://www.amazon.com/4-Hour-Workweek-Escape-Live-Anywhere/dp/0307465357https://learn.katuva.com/300-tasks-ebook?am_id=isabel425https://learn.katuva.com/exploratory-call?am_id=isabel243
365 Days, 36,000 air miles and more | LAYC 100
31-12-2023
365 Days, 36,000 air miles and more | LAYC 100
Welcome back to the Lift As You Climb podcast! In this special 100th episode, Isabel Alexander reflects on an incredible year filled with growth, adventure, and celebration. Join the journey as Isabel shares insights, experiences, and exciting plans for the upcoming year.Highlights:- Milestones: Isabel celebrates reaching the 100th episode of the podcast and expresses gratitude for the incredible support from the audience.- Year in Review: Take a journey through Isabel's remarkable year, which involved 12 long-distance flights, totaling over 36,000 air miles. Discover the places visited and the experiences gained along the way.- Health and Gratitude: Isabel expresses her gratitude for good health and positive experiences throughout the year, considering herself fortunate to have had no negative incidents during her travels.- Word for 2024: Isabel shares her chosen word for 2024—RISE—and discusses the significance of rising personally and professionally.- Evergreen Business: Get insights into Isabel's experiences in creating an evergreen business, allowing her to travel the world while maintaining a successful business.- Season Six Teaser: Isabel provides a glimpse into what to expect in Season Six, including discussions on best practices, book recommendations, and strategies for success.As we celebrate the 100th episode, Isabel Alexander expresses deep gratitude for the audience's support and looks forward to continuing the journey of growth, empowerment, and lifting each other up. Stay tuned for an exciting Season Six and keep rising!About the Host: Isabel AlexanderYour Next Business Strategist and Transformation Catalyst Dynamic, a self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic, and a conscious choice to thrive rather than survive, Isabel Alexander cultivated an award-winning, $10+ million global chemical business and grew it from dining room table to international boardrooms.Isabel’s strengths include the ability to initiate and nurture strategic relationships, a love of lifelong learning and talents for helping others maximize their potential. An inspiring speaker within both industry and community, she is a driving force behind those with the courage to follow her example of thriving against the odds.With 50+ years of business experience across diverse industries, Isabel is respected as an advisor, a coach, a mentor, and a role model. She believes in sharing collective wisdom and empowering others to economic independence. Founder:Lift As You Climb Movement (www.facebook.com/groups/liftasyouclimbmovement)andChief Encore Officer, The Encore Catalyst (www.theencorecatalyst.com) – an accelerator for feminine wisdom, influence, and impact.alsoAuthor & Speaker ‘Who Am I Now? – Feminine Wisdom Unmasked Uncensored’ (www.IsabelBanerjee.com)LinkedIn: www.linkedin.com/in/isabelalexanderbanerjee/ Thank You for Listening!It means so much that you listened to this podcast! If you know of anyone else who might find this show valuable or entertaining, please share it on
Strategic Plan Celebration | LAYC 99
30-12-2023
Strategic Plan Celebration | LAYC 99
Welcome to Episode 99 of the Lift As You Climb podcast with Isabel Alexander. In this episode, Isabel reflects on the past five or six episodes dedicated to strategic planning. She shares personal examples of the results, experiences, and memorable moments from implementing strategic planning in her business journey.**Key Points:**1. Team Ownership: Isabel highlights the significant impact of inviting her team to take ownership and participate in creating, implementing, and measuring the strategic plan. This approach fostered shared growth and contributed to substantial business success.2. Daily Stand-Up and Rhythm: Learn how implementing a daily stand-up meeting and quarterly themes created a rhythm of celebration and engagement within the team. Isabel shares her experiences with these practices and how they contributed to team cohesion and energy.3. Celebration Rituals: Isabel emphasizes the importance of celebrating milestones and achievements, both big and small. She shares how quarterly celebrations, annual retreats, and themed events were crucial in maintaining enthusiasm and motivation.4. Mind the Gap and the Gain: Isabel recommends reading "The Gap and the Gain" by Dan Sullivan and Dr. Benjamin Hardy. The book emphasizes the importance of looking back at achievements and celebrating the gains instead of dwelling on the gap between goals.Recommended Reads:- Mastering the Rockefeller Habits by Verne Harnish- Raving Fans by Ken Blanchard and Sheldon Bowles- The Gap and the Gain by Dan Sullivan and Dr. Benjamin HardyStay Tuned:Isabel wraps up the episode with a teaser for Episode 100, promising an exciting close to 2023 and a look forward to an empowering new year of success and growth.About the Host: Isabel AlexanderYour Next Business Strategist and Transformation Catalyst Dynamic, a self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic, and a conscious choice to thrive rather than survive, Isabel Alexander cultivated an award-winning, $10+ million global chemical business and grew it from dining room table to international boardrooms.Isabel’s strengths include the ability to initiate and nurture strategic relationships, a love of lifelong learning and talents for helping others maximize their potential. An inspiring speaker within both industry and community, she is a driving force behind those with the courage to follow her example of thriving against the odds.With 50+ years of business experience across diverse industries, Isabel is respected as an advisor, a coach, a mentor, and a role model. She believes in sharing collective wisdom and empowering others to economic independence. Founder:Lift As You Climb Movement (www.facebook.com/groups/liftasyouclimbmovement)andChief Encore Officer, The Encore Catalyst (www.theencorecatalyst.com) – an accelerator for feminine wisdom, influence, and impact.alsoAuthor & Speaker ‘Who Am I Now? – Feminine Wisdom Unmasked Uncensored’ (www.IsabelBanerjee.com)LinkedIn: www.linkedin.com/in/isabelalexanderbanerjee/ Thank You for
Strategic Accountability - An Inside Job | LAYC 98
27-12-2023
Strategic Accountability - An Inside Job | LAYC 98
In this insightful episode, Isabel Alexander continues her exploration of strategic planning, focusing on the vital element of accountability. She underscores the transformative power of accountability as an intrinsic, internalized commitment to achieving results. Drawing from her own experiences and coaching insights, Isabel challenges the conventional notion of being held accountable by others, emphasizing that true accountability is a self-driven, results-oriented endeavor.Isabel delves into the intricacies of assigning accountability within the strategic planning process, providing actionable tips for business owners. She encourages a shift in perspective, where goals are set realistically, and individuals take ownership with a genuine belief in their attainability. The episode serves as a valuable guide for entrepreneurs seeking to navigate the often misunderstood terrain of accountability, stressing that the key to success lies in consistently measuring and adapting based on the outcomes of intentional actions.As Isabel shares anecdotes from her coaching journey, listeners gain practical insights into creating a strategic plan that goes beyond being a static document, evolving into a dynamic roadmap for continual growth. The importance of stakeholders in an entrepreneur's life is explored, highlighting the interconnected relationships that can fuel success or, if neglected, pose challenges.Join Isabel in this episode for a deep dive into the world of accountability within strategic planning. Learn how to cultivate a mindset of ownership, navigate the complexities of business relationships, and ensure that your strategic plan becomes a living, breathing guide for sustained success.About the Host: Isabel AlexanderYour Next Business Strategist and Transformation Catalyst Dynamic, a self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic, and a conscious choice to thrive rather than survive, Isabel Alexander cultivated an award-winning, $10+ million global chemical business and grew it from dining room table to international boardrooms.Isabel’s strengths include the ability to initiate and nurture strategic relationships, a love of lifelong learning and talents for helping others maximize their potential. An inspiring speaker within both industry and community, she is a driving force behind those with the courage to follow her example of thriving against the odds.With 50+ years of business experience across diverse industries, Isabel is respected as an advisor, a coach, a mentor, and a role model. She believes in sharing collective wisdom and empowering others to economic independence. Founder:Lift As You Climb Movement (www.facebook.com/groups/liftasyouclimbmovement)andChief Encore Officer, The Encore Catalyst (www.theencorecatalyst.com) – an accelerator for feminine wisdom, influence, and impact.alsoAuthor & Speaker ‘Who Am I Now? – Feminine Wisdom Unmasked Uncensored’ (www.IsabelBanerjee.com)LinkedIn: www.linkedin.com/in/isabelalexanderbanerjee/ Thank You for Listening!It means so much that you...
Strategic Plan - Minimize Grit, Gruel, and Grind | LAYC 97
23-12-2023
Strategic Plan - Minimize Grit, Gruel, and Grind | LAYC 97
Welcome back to the Strategic Planning series with Isabel Alexander. In this episode, Isabel delves into the crucial steps of creating a realistic strategic plan that goes beyond collecting dust. Join her journey as she breaks down the process, offering valuable insights and a modified methodology.Show Notes:1. SWOT Analysis:   - Explore your organization's strengths, weaknesses, opportunities, and threats.   - An honest assessment is essential for crafting a realistic strategic plan.2. Action Plans and Incentives:   - Establish milestones and celebrations to make the journey rewarding.   - Set up action plans and incentives for yourself, your team, and your company.3. Accountabilities and Communication Rhythm:   - Appoint individuals accountable for specific goals, even if you're a solopreneur.   - Establish a communication rhythm for reviewing progress, addressing issues, and ensuring alignment.4. Celebrations:   - Embrace the importance of celebrating achievements.   - Fuel your energy and motivation by acknowledging and enjoying your successes.Listen in as Isabel shares tips, experiences, and the joy of strategic planning success. About the Host: Isabel AlexanderYour Next Business Strategist and Transformation Catalyst Dynamic, a self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic, and a conscious choice to thrive rather than survive, Isabel Alexander cultivated an award-winning, $10+ million global chemical business and grew it from dining room table to international boardrooms.Isabel’s strengths include the ability to initiate and nurture strategic relationships, a love of lifelong learning and talents for helping others maximize their potential. An inspiring speaker within both industry and community, she is a driving force behind those with the courage to follow her example of thriving against the odds.With 50+ years of business experience across diverse industries, Isabel is respected as an advisor, a coach, a mentor, and a role model. She believes in sharing collective wisdom and empowering others to economic independence. Founder:Lift As You Climb Movement (www.facebook.com/groups/liftasyouclimbmovement)andChief Encore Officer, The Encore Catalyst (www.theencorecatalyst.com) – an accelerator for feminine wisdom, influence, and impact.alsoAuthor & Speaker ‘Who Am I Now? – Feminine Wisdom Unmasked Uncensored’ (www.IsabelBanerjee.com)LinkedIn: www.linkedin.com/in/isabelalexanderbanerjee/ Thank You for Listening!It means so much that you listened to this podcast! If you know of anyone else who might find this show valuable or entertaining, please share it on your favorite social media platform.If you have questions about this episode, please send me an email at
Strategic Planning - Right Sized, Intentional Results | LAYC 96
20-12-2023
Strategic Planning - Right Sized, Intentional Results | LAYC 96
Isabel Alexander delves deeper into the mini-series on strategic planning, providing timeless insights applicable year-round. Whether you're a seasoned business owner or aspiring entrepreneur, Isabel shares wisdom gained from over 50 years in business.1. The Importance of Strategic Planning:   - Small to medium-sized businesses and solopreneurs must prioritize strategic planning.   - Isabel emphasizes the need for strategic plans, even more so than larger corporations, sharing her experiences and lessons learned.2. The Foundation: Core Values, Purpose, and BHAGs:   - Recap from the previous episodes covering core values, purpose, and Big Hairy Audacious Goals (BHAGs).   - These elements form the bedrock of a strategic plan, aligning personal values with business objectives.3. Primary Objectives - Defining the Why:   - Explore the significance of defining the primary objectives or the "why" of your business.   - Breakdown of long-term and short-term objectives, including BHAGs, contributing to the legacy of your business.4. Quarterly and Annual Focus on Progress:   - Shift from viewing strategic planning as an annual task to a continuous, quarterly, and annual focus.   - Establishing a meaningful cadence for progress evaluation, ensuring adjustments align with core values and mission.5. Embracing KPIs and Critical Numbers:   - Overcoming the aversion to Key Performance Indicators (KPIs) and critical numbers.   - Implementing a system that transforms KPIs into valuable tools for measuring progress and making informed decisions.6. Recap and Looking Ahead:   - A concise recap highlighting the essential elements discussed.   - A teaser for the next episode, where Isabel will share her favorite best practices and tips for effective strategic planning.Subscribe, share, and stay tuned for the next episode where Isabel unfolds more techniques for strategic planning success. Planning for your business's future has never been more rewarding!About the Host: Isabel AlexanderYour Next Business Strategist and Transformation Catalyst Dynamic, a self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic, and a conscious choice to thrive rather than survive, Isabel Alexander cultivated an award-winning, $10+ million global chemical business and grew it from dining room table to international boardrooms.Isabel’s strengths include the ability to initiate and nurture strategic relationships, a love of lifelong learning and talents for helping others maximize their potential. An inspiring speaker within both industry and community, she is a driving force behind those with the courage to follow her example of thriving against the odds.With 50+ years of business experience across diverse industries, Isabel is respected as an advisor, a coach, a mentor, and a role model. She believes in sharing collective wisdom and empowering others to economic independence. Founder:Lift As You Climb Movement (www.facebook.com/groups/liftasyouclimbmovement)andChief Encore Officer, The Encore Catalyst (www.theencorecatalyst.com) – an accelerator for feminine wisdom, influence, and impact.alsoAuthor & Speaker ‘Who Am...
Rockefeller Taught Me About Strategic Planning | LAYC 95
19-12-2023
Rockefeller Taught Me About Strategic Planning | LAYC 95
Isabel Alexander continues the mini-series on strategic planning, spotlighting fundamental elements crucial for SMEs and solopreneurs.1. Foundational Core Values: - Your business's cornerstone lies in its core values. - Aligning decisions with personal values ensures ease and confidence. - Imperative for fostering loyalty in teams, attracting clients, and selecting dedicated suppliers.2. Significance of Purpose and Mission: - Crafting a purposeful mission and vision is paramount. - Values are the driving force behind the 'Why' and 'Who' of your business. - Ignite inspiration in teams, partners, customers, and suppliers by aligning actions with values.3. BHAGs Unveiled (Big, Hairy, Audacious Goals): - BHAGs are audacious, visionary goals deeply rooted in core values. - Long-term aspirations that both challenge and inspire. - Vital for constructing a strategic plan encompassing short-term, mid-term, and long-range goals.4. Actionable Reflections: - Reflect on core values and their pervasive impact on the organization. - Develop a purposeful mission and vision intricately aligned with values. - Embrace BHAGs to set in motion visionary and exhilarating long-term goals.About the Host: Isabel AlexanderYour Next Business Strategist and Transformation Catalyst Dynamic, a self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic, and a conscious choice to thrive rather than survive, Isabel Alexander cultivated an award-winning, $10+ million global chemical business and grew it from dining room table to international boardrooms.Isabel’s strengths include the ability to initiate and nurture strategic relationships, a love of lifelong learning and talents for helping others maximize their potential. An inspiring speaker within both industry and community, she is a driving force behind those with the courage to follow her example of thriving against the odds.With 50+ years of business experience across diverse industries, Isabel is respected as an advisor, a coach, a mentor, and a role model. She believes in sharing collective wisdom and empowering others to economic independence. Founder:Lift As You Climb Movement (www.facebook.com/groups/liftasyouclimbmovement)andChief Encore Officer, The Encore Catalyst (www.theencorecatalyst.com) – an accelerator for feminine wisdom, influence, and impact.alsoAuthor & Speaker ‘Who Am I Now? – Feminine Wisdom Unmasked Uncensored’ (www.IsabelBanerjee.com)LinkedIn: www.linkedin.com/in/isabelalexanderbanerjee/ Thank You for Listening!It means so much that you listened to this podcast! If you know of anyone else who might find this show valuable or entertaining, please share it on your favorite social media platform.If you have questions about this episode, please send me an email at Hello@TheEncoreCatalyst.com Subscribe to the...
How To Create Your One Page Strategic Plan | LAYC 94
13-12-2023
How To Create Your One Page Strategic Plan | LAYC 94
In this episode, Isabel Alexander dives into the world of strategic planning for solopreneurs and smaller businesses. Learn how to create your own one-page strategic plan and gain valuable insights from her years of experience. Discover the secrets to unlocking business success.Key Takeaways:The Importance of Values and Mission: Isabel emphasizes the significance of understanding your beliefs and core values. Your business decisions should always align with your values as they form the foundation of your company's identity and purpose.Setting BHAGs: Discover the concept of setting Big, Hairy, Audacious Goals (BHAGs) and why they are essential for your business growth. Learn how to define both short-term and long-term goals that contribute to your overall mission.The Rhythm of Success: Explore the secret sauce of strategic planning—maintaining a cadence of communication, accountability, and celebration. Regular check-ins and sharing results keep everyone on track and motivated.Measuring What Matters: Understand the significance of Key Performance Indicators (KPIs) in evaluating your progress and success. Isabel delves into the critical metrics that provide insights into your business's health.SWOT Analysis: Learn about SWOT analysis and why it's crucial to perform this analysis regularly. Identifying strengths, weaknesses, opportunities, and threats helps you make informed decisions and stay agile.ConclusionIsabel's mission is to make strategic planning simple, enjoyable, and incredibly effective for women business owners. Stay tuned for upcoming episodes as she guides you through each step of creating your one-page strategic plan.Mastering the Rockefeller Habits 20th Edition: What You Must Do to Increase the Value of Your Growing Firm Link:https://www.amazon.com/Mastering-Rockefeller-Habits-Increase-Growing/dp/0978774957About the Host: Isabel AlexanderYour Next Business Strategist and Transformation Catalyst Dynamic, a self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic, and a conscious choice to thrive rather than survive, Isabel Alexander cultivated an award-winning, $10+ million global chemical business and grew it from dining room table to international boardrooms.Isabel’s strengths include the ability to initiate and nurture strategic relationships, a love of lifelong learning and talents for helping others maximize their potential. An inspiring speaker within both industry and community, she is a driving force behind those with the courage to follow her example of thriving against the odds.With 50+ years of business experience across diverse industries, Isabel is respected as an advisor, a coach, a mentor, and a role model. She believes in sharing collective wisdom and empowering others to economic independence. Founder:Lift As You Climb Movement (www.facebook.com/groups/liftasyouclimbmovement)andChief Encore Officer, The Encore Catalyst (www.theencorecatalyst.com) – an accelerator for feminine wisdom, influence, and impact.alsoAuthor & Speaker ‘Who Am I Now? – Feminine Wisdom Unmasked Uncensored’ (www.IsabelBanerjee.com)LinkedIn:
How to Choose Your Word for a New Year | LAYC 93
09-12-2023
How to Choose Your Word for a New Year | LAYC 93
In this episode of the Lift As You Climb podcast, Isabel Alexander explores the powerful tradition of choosing a guiding word or theme for the upcoming year. Discover how this simple practice can bring clarity, focus, and intention to your personal and professional goals. Isabel shares her own process for selecting the perfect word and offers practical tips to make it a transformative force in your life.Episode Highlights:- Introduction to the tradition of choosing a guiding word for the new year.- The significance of setting intentions for personal and professional growth.- The impact of a carefully chosen word on your mindset and actions.- Strategies for selecting and embracing your word, including keeping it visible and repeating it daily.- How your word can serve as a compass to navigate the year ahead.- Insights from Isabel's own word selection journey and her plans for 2024.Key Takeaways:- Your word for the new year can be a transformative force in shaping your intentions and actions.- Anchoring yourself to your chosen word helps you stay aligned with your goals.- Practical strategies, such as creating reminders and incorporating your word into daily routines, enhance the power of your word.Don't underestimate the impact of a single word on your year ahead. As you embark on 2024, consider choosing a guiding word that resonates with your aspirations. Whether it's "growth," "courage," or "balance," let your word be your compass towards a year of intentional living.Stay tuned for more inspiring episodes from Lift As You Climb podcast. Connect with us on and share your word of the year with us. We'd love to hear from you!About the Host: Isabel AlexanderYour Next Business Strategist and Transformation Catalyst Dynamic, a self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic, and a conscious choice to thrive rather than survive, Isabel Alexander cultivated an award-winning, $10+ million global chemical business and grew it from dining room table to international boardrooms.Isabel’s strengths include the ability to initiate and nurture strategic relationships, a love of lifelong learning and talents for helping others maximize their potential. An inspiring speaker within both industry and community, she is a driving force behind those with the courage to follow her example of thriving against the odds.With 50+ years of business experience across diverse industries, Isabel is respected as an advisor, a coach, a mentor, and a role model. She believes in sharing collective wisdom and empowering others to economic independence. Founder:Lift As You Climb Movement (www.facebook.com/groups/liftasyouclimbmovement)andChief Encore Officer, The Encore Catalyst (www.theencorecatalyst.com) – an accelerator for feminine wisdom, influence, and impact.alsoAuthor & Speaker ‘Who Am I Now? – Feminine Wisdom Unmasked Uncensored’ (www.IsabelBanerjee.com)LinkedIn: www.linkedin.com/in/isabelalexanderbanerjee/ Thank You for Listening!It means so much that you listened to...
Why SMEs Need Strategic Plans | LAYC 92
06-12-2023
Why SMEs Need Strategic Plans | LAYC 92
Welcome to Episode 92 of the Lift As You Climb podcast! In today's episode, our host, Isabel Alexander, dives into the critical topic of why entrepreneurs need a strategic plan for their businesses. Whether you're a seasoned business owner or just starting on your entrepreneurial journey, this episode offers valuable insights into the importance of strategic planning and how it can transform your business's trajectory.Key Takeaways:- Understand why having a strategic plan is essential for entrepreneurs.- Explore the common misconceptions and challenges that entrepreneurs face when it comes to strategic planning.- Learn how to create a strategic plan that aligns with your business vision, values, and priorities.- Discover the significance of celebrating milestones and achievements along the way.- Gain insights into how strategic planning can prepare your business for growth and even eventual sales.Join Isabel as she shares her own experiences and practical advice on how to approach strategic planning for your business. Don't miss this episode if you're looking to take your entrepreneurial journey to the next level and set a clear path for your business's success.Thank you for tuning in to Episode 92 of the Lift As You Climb podcast! Be sure to subscribe and leave a review if you enjoyed this episode.About the Host: Isabel AlexanderYour Next Business Strategist and Transformation Catalyst Dynamic, a self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic, and a conscious choice to thrive rather than survive, Isabel Alexander cultivated an award-winning, $10+ million global chemical business and grew it from dining room table to international boardrooms.Isabel’s strengths include the ability to initiate and nurture strategic relationships, a love of lifelong learning and talents for helping others maximize their potential. An inspiring speaker within both industry and community, she is a driving force behind those with the courage to follow her example of thriving against the odds.With 50+ years of business experience across diverse industries, Isabel is respected as an advisor, a coach, a mentor, and a role model. She believes in sharing collective wisdom and empowering others to economic independence. Founder:Lift As You Climb Movement (www.facebook.com/groups/liftasyouclimbmovement)andChief Encore Officer, The Encore Catalyst (www.theencorecatalyst.com) – an accelerator for feminine wisdom, influence, and impact.alsoAuthor & Speaker ‘Who Am I Now? – Feminine Wisdom Unmasked Uncensored’ (www.IsabelBanerjee.com)LinkedIn: www.linkedin.com/in/isabelalexanderbanerjee/ Thank You for Listening!It means so much that you listened to this podcast! If you know of anyone else who might find this show valuable or entertaining, please share it on your favorite social media platform.If you have questions about this episode, please send me an email at
Your Business, Your Life, 5 Years, 5 Options | LAYC 91
02-12-2023
Your Business, Your Life, 5 Years, 5 Options | LAYC 91
Welcome to Episode 91 of the Lift As You Climb podcast with your host, Isabel Alexander. In this episode, Isabel dives into a topic that many entrepreneurs eventually grapple with: what to do when you no longer love your business. With her signature insight and candor, she explores the five key options available to business owners at this crossroads.Isabel reflects on the popular sentiment of "Take This JOB and Shove It" and how, as business owners, we can't simply quit our own companies. She delves into the challenges faced by women business owners, especially in light of personal responsibilities and the toll of running a business.The five options Isabel discusses are:1. **Stick It Out**: Some may choose to maintain the status quo and hope for a change, but is this the path to fulfillment?2. **Just Quit**: The tempting notion of walking away entirely, but what are the complications and consequences?3. **Transform**: Isabel's personal favorite—transform your role and your relationship with your business to unlock new opportunities.4. **Scale**: Learn how to scale your business by first transforming your role within it.5. **Sell Your Business**: When is the right time, and what preparations are needed to get the most value from your business?Isabel shares her own experiences and the importance of emotional preparation when considering selling a business. She emphasizes the value of expert advice and seeking out peer groups to guide you through these important decisions.Join Isabel in this thought-provoking episode as she helps you explore your options and make the best choice for your future.To register for a coaching with IsabelAbout the Host: Isabel AlexanderYour Next Business Strategist and Transformation Catalyst Dynamic, a self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic, and a conscious choice to thrive rather than survive, Isabel Alexander cultivated an award-winning, $10+ million global chemical business and grew it from dining room table to international boardrooms.Isabel’s strengths include the ability to initiate and nurture strategic relationships, a love of lifelong learning and talents for helping others maximize their potential. An inspiring speaker within both industry and community, she is a driving force behind those with the courage to follow her example of thriving against the odds.With 50+ years of business experience across diverse industries, Isabel is respected as an advisor, a coach, a mentor, and a role model. She believes in sharing collective wisdom and empowering others to economic independence. Founder:Lift As You Climb Movement (www.facebook.com/groups/liftasyouclimbmovement)andChief Encore Officer, The Encore Catalyst (www.theencorecatalyst.com) – an accelerator for feminine wisdom, influence, and impact.alsoAuthor & Speaker ‘Who Am I Now? – Feminine Wisdom Unmasked Uncensored’ (www.IsabelBanerjee.com)LinkedIn: www.linkedin.com/in/isabelalexanderbanerjee/ Thank You for Listening!It means so much that you listened to this podcast! If
Failing To Love Your Business Sets You Free | LAYC 90
29-11-2023
Failing To Love Your Business Sets You Free | LAYC 90
In Episode 90 of the Lift As You Climb podcast, host Isabel Alexander delves into a topic that can be challenging for many entrepreneurs: the fear of failure, especially when it comes to loving your business. She explores the pressures we feel to maintain a facade of success and why it's essential to acknowledge when we're no longer passionate about our businesses. Isabel shares her own experiences and the realization that it's okay to seek new challenges and prioritize personal growth.Join her as she discusses the journey from being deeply involved in your business to becoming the chief investor in your own life.To register for a coaching with IsabelAbout the Host: Isabel AlexanderYour Next Business Strategist and Transformation Catalyst Dynamic, a self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic, and a conscious choice to thrive rather than survive, Isabel Alexander cultivated an award-winning, $10+ million global chemical business and grew it from dining room table to international boardrooms.Isabel’s strengths include the ability to initiate and nurture strategic relationships, a love of lifelong learning and talents for helping others maximize their potential. An inspiring speaker within both industry and community, she is a driving force behind those with the courage to follow her example of thriving against the odds.With 50+ years of business experience across diverse industries, Isabel is respected as an advisor, a coach, a mentor, and a role model. She believes in sharing collective wisdom and empowering others to economic independence. Founder:Lift As You Climb Movement (www.facebook.com/groups/liftasyouclimbmovement)andChief Encore Officer, The Encore Catalyst (www.theencorecatalyst.com) – an accelerator for feminine wisdom, influence, and impact.alsoAuthor & Speaker ‘Who Am I Now? – Feminine Wisdom Unmasked Uncensored’ (www.IsabelBanerjee.com)LinkedIn: www.linkedin.com/in/isabelalexanderbanerjee/ Thank You for Listening!It means so much that you listened to this podcast! If you know of anyone else who might find this show valuable or entertaining, please share it on your favorite social media platform.If you have questions about this episode, please send me an email at Hello@TheEncoreCatalyst.com Subscribe to the PodcastReceive automatic notifications when new podcast episodes are made available.Subscribe on your favorite podcast app to keep up with the latest episodes. Links on the sidebar make it easy. Please share if you value the content. Leave a ReviewEvery bit of feedback offered helps to make this a value-packed part of your week and suggestions are welcome.  Ratings and reviews from listeners are used to improve the podcast. They also help others find this series in their podcast platform, so reviews are very much appreciated!
Bottleneck In Your Business | LAYC 89
25-11-2023
Bottleneck In Your Business | LAYC 89
In this episode, host Isabel Alexander explores a tough but crucial question: Are you the bottleneck in your own business? Many entrepreneurs and business owners find themselves stuck in the role of the sole decision-maker, which can limit growth and put the company's future at risk. Isabel delves into the importance of recognizing when you might be the bottleneck, the consequences it can have on your business's growth and sustainability, and the steps to take to address this issue. She emphasizes the value of building a strong team, articulating your vision, and empowering others to contribute to your company's success. Listen in to learn how to free yourself from being the bottleneck and create a more dynamic and impactful organization.To register for a coaching with IsabelAbout the Host: Isabel AlexanderYour Next Business Strategist and Transformation Catalyst Dynamic, a self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic, and a conscious choice to thrive rather than survive, Isabel Alexander cultivated an award-winning, $10+ million global chemical business and grew it from dining room table to international boardrooms.Isabel’s strengths include the ability to initiate and nurture strategic relationships, a love of lifelong learning and talents for helping others maximize their potential. An inspiring speaker within both industry and community, she is a driving force behind those with the courage to follow her example of thriving against the odds.With 50+ years of business experience across diverse industries, Isabel is respected as an advisor, a coach, a mentor, and a role model. She believes in sharing collective wisdom and empowering others to economic independence. Founder:Lift As You Climb Movement (www.facebook.com/groups/liftasyouclimbmovement)andChief Encore Officer, The Encore Catalyst (www.theencorecatalyst.com) – an accelerator for feminine wisdom, influence, and impact.alsoAuthor & Speaker ‘Who Am I Now? – Feminine Wisdom Unmasked Uncensored’ (www.IsabelBanerjee.com)LinkedIn: www.linkedin.com/in/isabelalexanderbanerjee/ Thank You for Listening!It means so much that you listened to this podcast! If you know of anyone else who might find this show valuable or entertaining, please share it on your favorite social media platform.If you have questions about this episode, please send me an email at Hello@TheEncoreCatalyst.com Subscribe to the PodcastReceive automatic notifications when new podcast episodes are made available.Subscribe on your favorite podcast app to keep up with the latest episodes. Links on the sidebar make it easy. Please share if you value the content. Leave a ReviewEvery bit of feedback offered helps to make this a value-packed part of your week and suggestions are welcome.  Ratings and reviews from listeners are used to improve the podcast. They...
Accidental Entrepreneur | LAYC 88
22-11-2023
Accidental Entrepreneur | LAYC 88
Isabel shares her journey of becoming an entrepreneur, a path she didn't plan but embraced out of necessity. After her employer went bankrupt, she found herself in the role of the primary breadwinner for her family. Motivated by her circumstances, she took the plunge into entrepreneurship, learning the ropes on the job. Starting from her dining room table, she became the "chief cook and bottle washer," handling every aspect of her business.Through her experiences, Isabel learned valuable lessons about entrepreneurship, including the importance of seeking help, building a trusted network, and not being too hard on oneself. She emphasizes the significance of reaching out to advisors, coaches, and mentors and creating a circle of trusted individuals who can provide diverse perspectives.Isabel's podcast aims to share her experiences, lessons learned, and wisdom gained from her entrepreneurial journey, offering valuable insights and advice to women entrepreneurs and business owners.To register for a coaching with IsabelAbout the Host: Isabel AlexanderYour Next Business Strategist and Transformation Catalyst Dynamic, a self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic, and a conscious choice to thrive rather than survive, Isabel Alexander cultivated an award-winning, $10+ million global chemical business and grew it from dining room table to international boardrooms.Isabel’s strengths include the ability to initiate and nurture strategic relationships, a love of lifelong learning and talents for helping others maximize their potential. An inspiring speaker within both industry and community, she is a driving force behind those with the courage to follow her example of thriving against the odds.With 50+ years of business experience across diverse industries, Isabel is respected as an advisor, a coach, a mentor, and a role model. She believes in sharing collective wisdom and empowering others to economic independence. Founder:Lift As You Climb Movement (www.facebook.com/groups/liftasyouclimbmovement)andChief Encore Officer, The Encore Catalyst (www.theencorecatalyst.com) – an accelerator for feminine wisdom, influence, and impact.alsoAuthor & Speaker ‘Who Am I Now? – Feminine Wisdom Unmasked Uncensored’ (www.IsabelBanerjee.com)LinkedIn: www.linkedin.com/in/isabelalexanderbanerjee/ Thank You for Listening!It means so much that you listened to this podcast! If you know of anyone else who might find this show valuable or entertaining, please share it on your favorite social media platform.If you have questions about this episode, please send me an email at Hello@TheEncoreCatalyst.com Subscribe to the PodcastReceive automatic notifications when new podcast episodes are made available.Subscribe on your favorite podcast app to keep up with the latest episodes. Links on the sidebar make it easy. Please share if you value the...
Resistance or Regret - Which Scares You More? | LAYC 87
18-11-2023
Resistance or Regret - Which Scares You More? | LAYC 87
In this thought-provoking episode, host Isabel Alexander dives deep into a question that might seem unconventional but carries immense significance: Would you rather face resistance on the path to becoming who you truly want to be, or live a life weighed down by regrets for not trying?Isabel reflects on the natural evolution of life and the power of transformation. She shares her personal journey of continuously evolving and growing, emphasizing that life is an ongoing journey, not a final destination. The episode highlights the importance of embracing change, pursuing your aspirations, and recognizing that growth often comes with resistance and fear. Isabel encourages listeners not to settle for a life of quiet desperation but to explore their true potential.Join Isabel in this engaging conversation as she challenges the notion of staying in one's comfort zone and invites you to embark on a journey of self-discovery, empowerment, and living life without regrets. #Transformation #EmbraceChange #TheEncoreCatalystTo register for a coaching with IsabelAbout the Host: Isabel AlexanderYour Next Business Strategist and Transformation Catalyst Dynamic, a self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic, and a conscious choice to thrive rather than survive, Isabel Alexander cultivated an award-winning, $10+ million global chemical business and grew it from dining room table to international boardrooms.Isabel’s strengths include the ability to initiate and nurture strategic relationships, a love of lifelong learning and talents for helping others maximize their potential. An inspiring speaker within both industry and community, she is a driving force behind those with the courage to follow her example of thriving against the odds.With 50+ years of business experience across diverse industries, Isabel is respected as an advisor, a coach, a mentor, and a role model. She believes in sharing collective wisdom and empowering others to economic independence. Founder:Lift As You Climb Movement (www.facebook.com/groups/liftasyouclimbmovement)andChief Encore Officer, The Encore Catalyst (www.theencorecatalyst.com) – an accelerator for feminine wisdom, influence, and impact.alsoAuthor & Speaker ‘Who Am I Now? – Feminine Wisdom Unmasked Uncensored’ (www.IsabelBanerjee.com)LinkedIn: www.linkedin.com/in/isabelalexanderbanerjee/ Thank You for Listening!It means so much that you listened to this podcast! If you know of anyone else who might find this show valuable or entertaining, please share it on your favorite social media platform.If you have questions about this episode, please send me an email at Hello@TheEncoreCatalyst.com Subscribe to the PodcastReceive automatic notifications when new podcast episodes are made available.Subscribe on your favorite podcast app to keep up with the latest episodes. Links on the sidebar make it easy. Please share if you...
Why Your Business Is No Fun | LAYC 86
15-11-2023
Why Your Business Is No Fun | LAYC 86
In this candid episode, host Isabel Alexander explores a topic many entrepreneurs may hesitate to admit: when your business stops being fun. Isabel creates a safe space to discuss this natural evolution and shares personal insights from her entrepreneurial journey.As we age and gain experience, our perspectives shift. Isabel reflects on the value of growing older, recognizing that it offers a new vantage point to laugh at past challenges and celebrate what we've learned. Isabel shares her own experience of reaching a point where her successful business lost its appeal. She candidly discusses the feelings of imposter syndrome and the longing for something different. But this episode isn't just about challenges; it's about transformation. Isabel emphasizes the importance of embracing change, finding playfulness, creativity, and joy in your entrepreneurial journey, and creating value for yourself and others.Join Isabel as she encourages you to look at your business and life with fresh eyes, seeking more fun, fulfillment, and a renewed sense of purpose. Get ready to embrace your next stage with excitement and creativity.  #Entrepreneurship #BusinessTransformation #TheEncoreCatalyst"To register for a coaching with IsabelAbout the Host: Isabel AlexanderYour Next Business Strategist and Transformation Catalyst Dynamic, a self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic, and a conscious choice to thrive rather than survive, Isabel Alexander cultivated an award-winning, $10+ million global chemical business and grew it from dining room table to international boardrooms.Isabel’s strengths include the ability to initiate and nurture strategic relationships, a love of lifelong learning and talents for helping others maximize their potential. An inspiring speaker within both industry and community, she is a driving force behind those with the courage to follow her example of thriving against the odds.With 50+ years of business experience across diverse industries, Isabel is respected as an advisor, a coach, a mentor, and a role model. She believes in sharing collective wisdom and empowering others to economic independence. Founder:Lift As You Climb Movement (www.facebook.com/groups/liftasyouclimbmovement)andChief Encore Officer, The Encore Catalyst (www.theencorecatalyst.com) – an accelerator for feminine wisdom, influence, and impact.alsoAuthor & Speaker ‘Who Am I Now? – Feminine Wisdom Unmasked Uncensored’ (www.IsabelBanerjee.com)LinkedIn: www.linkedin.com/in/isabelalexanderbanerjee/ Thank You for Listening!It means so much that you listened to this podcast! If you know of anyone else who might find this show valuable or entertaining, please share it on your favorite social media platform.If you have questions about this episode, please send me an email at Hello@TheEncoreCatalyst.com Subscribe to the PodcastReceive automatic notifications...